Your ads say you’re the best outdoor living company in town. Then a homeowner checks your website, your social and your Google profile, and none of it backs that up.
This year Rex flew out to outdoor living contractors across the country to capture what makes them great on camera and put it in their ads. Rex and Savannah break down what they learned: why homeowner testimonials close the trust gap with cold traffic, how to pick which clients to ask, the before-and-after structure that works, the questions to ask in a brand video, and why one owner told us he can’t deposit clicks.
You don’t need a videographer. An iPhone works.
Testimonials and brand video are the Pre-Selling Foundation pillar of our 4C Contractor Scaling System.
